Laure Dykstra

Laure Dykstra

"When I walk along with two others, from at least one I will be able to learn." (Confucius)

My 22 years in investment banking spent across many geographies and cultures have nurtured my inner belief that connecting people, helping them to make sense of a new environment and bring them to fit into the corporate culture is key for today’s global organisations. Northern Europe, Asia and more particularly China, have deeply influenced my working style, vision and caring attitude towards people.


France, United Kingdom of Great Britain and Northern Ireland, Ireland, Belgium, Netherlands, Luxembourg, Japan, China, Hong Kong, Singapore, United States of America, Canada


French, English, German, Dutch Flemish, Chinese, Italian
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Professional Background

  • Senior international fixed-income sales – 1987-1993 – at Indosuez Investment Bank and Caisse des dépôts et Consignations CDC Capital Markets, Paris/ London. Team management both in Paris and London. Development of fixed income business with institutional investors based in Germany, Austria, Benelux, UK and Japan.
  • Business Development Director for Northern Europe and Central Europe 1996-2000 at CDC Capital Markets – Partnerships with global institutional clients (Poland, Hungary, UK), also in charge of a monthly international committee
  • General Manager – CDC Labouchere Securities NV – Amsterdam – Franco-Dutch joint-venture – 2000-2003 – In charge risk management marketing & development, Euronext Project HR for expatriates, shareholders relations, exit process and sale of 51% stake in CDC Labouchère.
  • Head of sales and marketing for International Institutional clients and banks 2003-2004 – US, Europe, France, in charge of merging 2 sales teams from banking and custody services. Revamped global pricing approach.
  • Senior Banker for Asia based in Paris and Asia (Hong-Kong, Shanghai, Beijing,); Focus on North East Asia – Japan, Korea, Greater China
  • Natixis Bank 2005-2009. Developed successfully new Asian client portfolio with specific focus on Chinese investors
  • Managed China-based teams and jointly worked on venture projects
  • including Japan (Norin Chukin, Mitsubishi, Tokio Marine) Transferred know-how to numerous Chinese banking delegations including seminars with several business units and the bank’s top management
  • Founder and Managing Partner of EastWest Conseil in 2009– international consultancy and intercultural coaching and training
  • Research carried out on cultural risks in international projects for Solving Efeso Consultancy. Specific focus on North East Asia.
  • Developing intercultural agility with global talents, supporting the on-boarding of expatriates, facilitating virtual cross-border team performance, delivering effective communication & international negotiations trainings and workshops since 2010
  • Lecturer at various Universities: IAE Paris I, IAE Université de Poitiers, ESCE, Université Paris XII

Experience as Coach

  • Launched the first intercultural seminar in Amsterdam at the French Chamber of Commerce in 2003
  • Set up the first Asian Desk within Natixis bank and developed the first networking group with local Asian employees within Natixis Bank in 2006
  • Delivered several intercultural preparation trainings and coaching on China for ChemChina ( engineers, automation workers, R&D experts – 3 French plants and a Spanish plant)
  • Many intercultural preparation trainings delivered with Berlitz Group and Learnlight since 2010- 700 expats (80 cultures) relocating to France, UK, US (New-York), Benelux, China, Singapore including virtual trainings
  • Regular trainings on “working with the Japanese” for managers involved in joint projects for Tokio Marine, Axa, Schneider, Mitsubishi, Jatco, BIC
  • Regular cross-cultural trainings delivered since 2013 for large European clients: Schneider Electric, Technip, SAGE, La Française des jeux, Total, Servier, SAP, BNP Paribas
  • Speaker at a conference in Oman for the Oman Business Forum on how to develop business effectively with the Chinese in March 2019
  • Speaker at several clients on how to conduct business effectively with UK and Irish business partners e.g. Franco-British Chamber of Commerce, DFCG Association 2016 & 2017
  • Lectures on “Intercultural Competencies” following my latest publication at Damartex, DFCG Association, French Business Schools (Edhec, ISG), Berlitz France, SIETAR France in 2018 & 2019
  • Member of SIETAR France since 2010

Additional Work Experience

What Clients Say About Me

“Thank you again for the great immersion you provided us with. It was extremely insightful and has made us even more curious and excited about the move. We enjoyed it very much and will greatly benefit from it when we arrive.“
H.P from Research Dept at Procter&Gamble

Available Services

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Global DISC Assessment + Debrief Offer

Book a session with Laure Dykstra

Are there any details you would like to share with the coach for this booking? You are not required, however, doing so enables the coach to more efficiently prepare for your session.