Doing business in Romania

In bi-national projects, Romanians impress primarily by demonstrating sound pragmatism. Should problems arise, a feasible solution is immediately sought. Schmidt

If circumstances require it, such a solution can often be extremely creative or unconventional. In critical situations, Romanians often have the ability to turn things around, even if they have little to work with. Their talent for improvisation makes this possible.

Ad-libbing replaces planning

As a result, it is hardly surprising that Romanians don’t think much of planning ahead for months and years. It is assumed that things can quickly change anyway. Long-term thinking and planning are thus deemed as almost counterproductive, but at any rate as rigid and inflexible. 

When working together with Romanians, you should, therefore, be prepared for changes at short notice and try to handle them in a flexible manner.

Polychronic working style

Romania is a polychronic culture, which means that your Romanian colleagues tend to do a lot of things simultaneously. That way, they maintain a certain flexibility and can quickly respond to changing circumstances.

Depending on your quality standards, there might be a certain danger of quality issues. Define your expectations and make good use of the Romanian way of multitasking.

Last minute to the deadline

Deadlines are generally still met at the last minute due to the Romanian talent for multitasking and improvisation. You will often witness that the working commitment of Romanians fluctuates heavily during a project. Projects are usually started without much planning and with a certain overeagerness, followed by sluggishness, which is then made up for by mobilising all available resources just before the project’s deadline. 

Positive influence

Because Romanians are multitasking talents and have a strong focus on the individual, priorities can quickly change. Romanian co-workers often tend to do something for the individual and not the business matter itself. Those who communicate in the most insistent manner are most likely to be heard.

By knowing more about the Romanian business culture, you can apply certain communication patterns that support you in reaching your business goals in Romania.

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