Doing business in Ireland

Referrals are an essential element of the Irish business culture. Irish business people prefer to conduct business within their own network of contacts.To break into this, a personal introduction is the best way forward.

Image:by Alex Kotliarskyi on Unsplash

After such an introduction is made, be prepared for a couple of informal meetings in order to get to know each other. Most Irish are used to discussing business in a restaurant or café.

When going to a subsequent business meeting in an Irish company, you should be on time. Being late is seen as inconsiderate.

Shake hands with everyone in the room. Then exchange business cards and engage in some friendly small talk. Try not to be too quiet, as this may be perceived as arrogant or even rude.

Be engaging and active

Later on, when the relationship is well established and people are talking about business in more detail, you should also be engaging and active. The Irish love lively discussions. So be prepared for controversial debates and join in.

Topics are discussed as they arise, this is one of the reasons why Irish business people hardly stick to an agenda. While this can give the impression of being rather unstructured, there are some rules of etiquette you should follow. For example, make sure that you do not interrupt others when they are speaking. Always be polite and friendly, even in a heated debate.

Talk about the good and the bad

In presentations, you should also embrace different aspects of a topic, so talk about the positive as well as the negative points. Always be sincere and tell it as it is. Keep the presentation simple and to the point though. 

When negotiating, you should also be ready for an intense debate. It is very common to haggle over prices until a good deal for both sides is being reached.

When a meeting or negotiation is coming to an end, take some time to recap what has been discussed so far. If the decision-maker is sitting at the conference table with you, you may get a firm decision straightaway. Otherwise your Irish partners may need to consult senior colleagues first before they can get back to you with a decision.

Share on facebook
Share on twitter
Share on linkedin


Our intercultural business videos focus on what really matters when entering a specific international business situation. Within minutes you can easily prepare for diverse international business situations. 

First business meeting in Ireland

Communication in Ireland

Meetings & presentations in Ireland

Business meals and after work in Ireland

Visitors from Ireland

business in Brazil coaching
  • Initiating Business
  • International Sales
  • Negotiation Skills
  • Virtual Collaboration
  • Global Leadership
  • Communication Skills
  • Multicultural Team-building
  • Conflict Resolution
  • Presentation Skills
  • Project Management
  • Country Preparation
  • Expat and Spouse Support

Talk to a coach

Do you have a specific question in mind? Get matched with your personal coach and talk to them right here on the platform! Our coaches are highly qualified experts in their field who offer many years of work experience in different business sectors, roles, and countries.

From managing international teams to sealing a deal with business partners to going abroad as an expatriate – whatever situation you need to deal with, your personal coach will be there to guide you through it!

Your advantages:

  • Professional, individual, confidential advice
  • 24/7 flexible booking
  • Connect from any device
  • Secure environment, talk directly on the platform

Price: $69 per 30 min

CultureFit in 3h

In our eLearning course Intercultural Awareness you will reflect on your own culture and get a better understanding of what distinguishes your behaviour patterns from business cultures in other countries. Then work on your own goals and challenges in international business by following a short learning path.

In a live-session with one of our business coaches you will then be able to specifically taylor what you have learned to your individual situation in Ireland.

This package includes:

  • 90 min comprehensive eLearning course Intercultural Awareness
  • 30 min targeted learning path on your goals and challenges
  • 60 min live-session on Ireland with your coach 
  • Schedule your sessions at a convenient time
  • Secure environment, talk directly on the platform
  • Certificate

Price: $189

Country Course Ireland

Our Country Course Ireland will teach you all essential intercultural aspects for a successful collaboration with your Irish partners, colleagues and clients:

  • Initial business contact
  • Communication and impact
  • Meetings and presentations
  • Negotiations, decisions and contracts
  • Coordination and cooperation
  • Business meals and after work
  • Etiquette and dress code

This course includes:

  • 90 min efficient and comprehensive eLearning
  • Engaging media components for interactive learning
  • Certificate 

Price: $49

trailing spouse expat relocation

Expat and Spouse Support

An international relocation can be overwhelming and getting some clarity to figure out direction offers the best way forward. Get matched with your personal expat and spouse support coach and talk to them right here on the platform!

From life coaching to spouse career development to supporting children during relocation – whatever situation you need to deal with, your coach will be there to guide you through it!

Your advantages:

  • Professional, individual, confidential advice
  • 24/7 flexible booking
  • Connect from any device
  • Secure environment, talk directly on the platform

Price: $69 per 30 min

Looking for on-site training?

Ready in 48h for 140+ countries - anywhere, anytime
Training 2go