International Sales
Even the most experienced sales executives face unknown challenges when venturing into international markets. How people buy in one country is not always how they do it elsewhere. Therefore, adapting your proven sales techniques is the only way forward when selling products and services abroad.
To be truly successful around the world, you will have to develop a broad variety of sales strategies to match the different business cultures you are selling in. Across borders, each client or customer’s norms of doing business – from trust-building to communication style to decision-making – define the way sales are made.
Talk To A Sales Coach
Book a session with one of our experienced international sales coaches to dive deep into the cultural context of the countries you are selling in. Develop the right sales approach, equip yourself with suitable sales skills, techniques and cultural knowledge that will help you to grow in confidence and maximise your results when selling around the world.
Select your target country, preferred language and the topic “sales” so that we can show you profiles of matching international sales coaches. Choose your favourite sales coach and book your first session.
Develop an international sales skillset
Understand how well-known sales techniques play out in different countries
Strategically adapt selling techniques to match local expectations
Identify how products or services appeal to customers in a different cultural context
Prepare for challenging international sales negotiations
Develop presentation materials according to local taste
Check cultural specifics to create successful sales pitches
Clearly understand the local decision-making-process
Develop new sales options
Maximise the outcome of your sales process abroad
Related Courses
International Marketing
Understand the crucial role culture plays in global marketing & sales and how it is linked to the success and failure of organisations trying to expand internationally.
Intercultural Business Communication
Would you like to progress your career to an international level? Are you trying to succeed in a new job abroad? Learn all about intercultural communication and negotiation.
International Sales Knowledge
Adapting Your Marketing To A Global Audience
When entrepreneurs seek growth by expanding into global markets, they often overlook that their marketing assets and strategies might not work.
8 Success Factors When Selling Across Borders
Even the most experienced sales teams face unknown challenges when they venture into new markets abroad. (Selling Around the World Intro)
Selling In The US - 3 Success Factors
The US is the right place for you if you have a strong vision and you are not easily scared. See our 3 basic tips for selling in the US!
Selling In The Netherlands - 3 Success Factors
Adjusting your communication skills is a key component in your sales success. So check out our 3 top tips on selling in the Netherlands!
Selling In China - 3 Success Factors
There are a few things to consider if you want to expand into the Chinese market. Check out these three basic tips for selling in China!
Negotiation Skills In International Business
How to successfully negotiate across cultures is one of the most important aspects of international business relations, with quite high stakes!
Selling In Germany - 3 Success Factors
Explore the factors that are required for successfully doing business before diving right in. Let’s have a look at Germany!
Selling In Japan - 3 Success Factors
Adjusting your business skills to fit the country you are expanding your market to is a key component. So check out how to sell in Japan!
Selling In Saudi Arabia - 3 Success Factors
The bigger the cultural gap between partners, the higher the chance of sales pitfalls. See our 3 tips on selling in Saudi Arabia!
Related Blog Posts
International Negotiations: One Language, Many Cultures
Differing expectations of how talks should be conducted ultimately lead to irreconcilable differences in international negotiations. Both sides meet with a fixed mindset shaped by their own business culture. At the same time, globalised business life often feels like we all act in a single, worldwide English speaking culture. How can we make international negotiations more successful?
How Intercultural Awareness Can Enhance Your Business Presentations
crossculture2go Coach Kevin Corrigan takes a look at some of the main considerations when preparing business presentations for global audiences.
Why Boosting Your Business English Can Make All the Difference
crossculture2go Coach Victoria Rennoldson believes Business English ultimately is part of your toolkit enabling you to fully develop your global career without feeling limited by your communication ability.
